Continuous use after fresh color adds color and stops visible washout and fade betweencolor services
Superior sulfate-free, paraben-free, ammonia-free, peroxide-free, PPD-free
Extra-gentle for color treated hair
Viral Colorwash adds jewel-tones on deeper colours, and bright/bold colour on pre-lightened hair, while cleansing and is designed to stop visible colour fade. Viral can be used as a replacement for demipermanent or semipermanent colour, and is designed to make colours brighter and bolder. Continuous use adds and replenishes. Alternate use with Moisturewash, or, for more colour intensity, do not alternate. Extreme or Pastel Colorwash are designed for long-wearing, better holding bold and pastel colours. The formulations allow for customisation of intensity or softness. Viral can be used as a global colour application, for toning, or to refine/boost/adjust/brighten final colour.
Directions for Use
For extreme bright colors - Use on hair, pre-lightened white to palest blonde
For jewel-tone colors - Use on medium blonde to all brown colored to virgin hair with highlights
Start with blonditioner as a superior, conditioning primer before colorwash: Apply a generous amountof blonditioner to damp hair before cleansing. Leaveon for 5-10 minutes, rinse and follow with viralcolorwash
Apply a generous amount of colorwash evenly throughout wet hair, massage into thick, rich lather,then rinse thoroughly
For easiest detangling, run fingers through hair beforeand after rinsing colorwash from hair
Rinse thoroughly with cool-warm water, especially innape area of neck
For best results, follow with blonditioner and viralsmoothing leave-in styler
